How Many Images is Too Many?

Sunday, January 6th, 2008

It depends. Theoretically, the less images on a page the better, as your pages will load faster (and put less strain on your server).

There are two types of images. There are template-level images and post-level images. Template-level images exist in your blog’s header/footer/sidebar template, and therefore appear on every page on your site. Post-level images are part of your content, and they belong to an individual posts.

In your template, you should have as little images as possible. When you create a design, you want to keep the essential images to a minimum. Use tiles, well-optimized image blocks, etc. As of this writing, this blog’s design consists of two images (the logo and the tiled edge image). Once you have your mock-up of the design, figure out the best way to break it up. You want as little images as possible, and you want to keep them as small (as in kilobytes) as you can. (more…)

Permalink Optimization

Sunday, December 30th, 2007

If you’re reading this, you probably know what a permalink is. This article is about optimizing your permalinks for both search engines and your readers. That said, do not change your permalink structure if you can help it. If you’re starting a new blog, put a bit of thought into your permalink structure of choice. Otherwise, you should probably leave them alone. By changing your permalink structure, you’re basically killing off all of your search rankings and incoming links (kind of defeats the purpose). However, if you are an .htaccess expert (and feel like setting up a complex redirection scheme), you could update your permalink structure (though I’d still advise against it).

Some of the More Common Permalink Structures

Wordpress’s default format for permalinks is http://www.yourdomain.com/?p=456. The number “456″ is the numerical id for the post. If your permalinks look like this, then change them immediately. They’re not very user-friendly, and they won’t rank well in search engines. Even if you’ve been blogging for awhile, you can go ahead and change them. Doesn’t that contradict what I said earlier? No, because the default permalinks always work, and will just redirect people to the updated URL. (more…)

I Read Your Post… Now What?

Sunday, December 2nd, 2007

After I finish reading a post on your blog, you optimally want me to do at least one of the following:

  • Subscribe to your RSS feed.
  • Submit your post to a social bookmarking site.
  • Leave a comment.
  • Read another post.

It’s most likely that I won’t subscribe to your feed unless I find more than one good post on your site. Just reading one post isn’t going to get me to subscribe. I may Digg or Stumble the current post if it’s good, but you’ll have to shove more posts in my face if you want to get a new RSS subscriber. (more…)

Renaming Your Blog

Friday, November 16th, 2007

What if you decide to go in a different direction with your blog? It happens. What if everyone hates your blog’s name? Is your blog’s name too long?

It’s okay to rename your blog, but be sure to think it through. First of all, why would you want to rename it? Do you have valid reasons…or are you just bored with your blog? Don’t go through the hassle unless you have a need. For example:

  • You’re going in a different direction than when you started your blog, and the name doesn’t quite fit.
  • People are complaining about your domain being too long. If that’s the case, consider just getting an add-on domain and redirecting it to the normal one.
  • Your old domain has a bad reputation with search engines (which is common with “previously owned” domains).

There are plenty of reasons why you don’t want to change the name: (more…)

Wordpress as an Online Magazine

Tuesday, November 13th, 2007

Wordpress is more than a blog engine. It’s an easy-to-use CMS (Content Management System) perfect for running a “webzine.” I’m not a big fan of most CMS systems, though I’m a huge fan of Wordpress. Joomla is too convoluted and Drupal isn’t that great either. I’m not going to go around the web bashing other CMSes right and left, but I do like to point out Wordpress as a viable option for “non-blog” sites.

The Main Page

The main difference between a blog an a webzine is the index page. While the typical blog just shows the most recent posts, a webzine goes beyond that. There are a lot of ways to display content on the main page. Here are some examples of webzines:

Look around the internet. You’ll find no shortage of different “non-blog” index styles. Do you see how they are all similar? They highlight different types of content. “Featured” posts, “normal” posts, “news,” etc. Before you get into developing your webzine too much, map out the main page on paper. Decide what types of content you will have, and how you will display them on the main page. (more…)

Schedule Your Posts

Sunday, November 11th, 2007

How do you blog currently? Do you just enter your post and hit publish? Sure, that works fine, but there’s a better way.

Most blog software includes a Time Stamp feature that allows you to write your post ahead of time and have it appear on your blog at a pre-scheduled time. Using this feature you can make blogging easier.

How often do you post something to your blog? Every day? Every other day? For simplicity, I’ll assume you post to your blog every day. What if you were unable to blog for a day (for whatever reason)? Some your readers wouldn’t like that too much. You can avoid that using the Time Stamp option.

At the beginning of the week, write a few posts and set them to post on the following days. Now you can do other things over the rest of the week. You can write more posts for the next week, you can work on some linkbait, or you could play Pirates of the Caribbean Online. :D (more…)

Is it Time to Redesign Your Blog?

Tuesday, October 23rd, 2007

What is the current state of your blog’s design? Is it looking a bit old? Is your template full of junk you’ve added over the months? No matter how good a design is, it will age over time and possibly become stuffed full of cool widgets you found. That’s when redesigning comes in, whether it’s a drastic revamp or a simple clean-up of your existing design.

It might be time for a redesign if: (more…)

What is Speedlinking?

Sunday, October 21st, 2007

ProBlogger Darren Rowse is credited for “inventing” Speedlinking. When you Speedlink, you round-up a collection of links to other blogs’ posts that you think would be interesting/useful to your readers. Here are a couple of examples:

After looking at the above examples, you should have a good idea of what Speedlinking is all about.

Why should you Speedlink? It can benefit you, your blog, and other blogs as well. You save time, your blog gets traffic and comments, and other blogs get incoming links. Everybody wins, right? Here are some of the said advantages: (more…)

AdSense Placement (and Styling) for Bloggers

Monday, October 15th, 2007

Google AdSense is the biggest and most-used ad network among bloggers. As you’ll know already, it’s based off a Pay-Per-Click (PPC) model where the placement of the ad units drastically affects earnings. Want to make more money off your ads? Keep reading.

So how should you place your AdSense blocks? The three most important rules to remember are

  • Pick a good ad format, as they tend to have different click rates.
  • Position the ads near content or navigational elements, where people will notice them.
  • Style the ads so they blend-in. If your ads are obviously ads, your users’ eyes will steer around them. If your blog has black text with blue links, then your ads should too.

Of course, there’s more to it than that. (more…)

How to Move Content to a New Blog

Sunday, October 14th, 2007

Imagine this scenario: You have a personal, and somewhat random, blog that you write on for about six months, then you decide that you want to start a new blog on a specific topic instead (or in addition to) so all those people don’t have to weed through descriptions of your lunch so they can find the secret to beating level 29 in Donkey Kong 73. So you decide to start a gaming blog. The only thing is, what if you want to put some of your better content on the new blog instead? Google doesn’t like it when you re-post something on a different domain.

I ran into this problem myself. I’d, for about 6-7 months, been blogging at http://redwallhp.ntugo.com. Eventually I decided to start blogging here instead, so I revamped this site into a blog. Then I launched NTugo. I was quickly out of time for my old blog. I’d mainly posted computer stuff on there anyway, so Webmaster-Source and the NTugo blogs covered me fine. (more…)


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