One of the first things I noticed was that the sites’ advertisement strategy seems to have been rethought. There are no more large leaderboard or 250×250 banners; instead, there are only 125×125 banners. They sit at the top of the narrow sidebar and run down the side of the page in a single column. It actually looks pretty good. They’re out of the way, yet still visible enough to be sought after by potential advertisers.

Overall the UI has been cleaned up, particularly the post footers and comment functions. I particularly like the icon-based “Related Posts” section, with the word bubbles that display the titles when you mouse over them. The “fold” effect on the premium membership box is kind of neat too, despite the fact that it’s becoming too much of a trend lately.

Overall, I would say the new design turned out very well, as is usual for Envato.

Perhaps more than the redesign, I am interested in one of their announcements: “Mobiletuts+,” which will be a tutorial blog “all about mobile development.” If that means it will include iPhone application development tutorials, I will be impatiently monitoring Twitter for the launch.

Today across the Tuts+ network we’re rolling out some changes to our brand and how our sites work together. These changes include a rebrand of our logos, a shift from multiple domain names to a single top level domain, a universal Plus membership, a Plus Affiliate Program, updated Plus interface, a Twitter Tuts+ news stream and a new tutsplus.com site complete with a rearrangeable dashboard. In other words, a whole bunch of stuff!

You can read the full announcement here, with all of the big changes they’ve been making.

Overall the changes seem pretty good. I’ve always been a fan of the Ta’eed’s sites, the TUTS ones especially. However, a couple of the changes bug me a little…

1. The new logos and naming scheme don’t seem quite right. Net.tuts+ just seems kind of awkward. It doesn’t read as well as NETTUTS. I’ve always wondered whether I should say “Net tutts” or “Net toots,” but now I have to say “Net tutts plus,” and write it with that awkward period and plus sign.
2. The move to subdomains of tutsplus.com seems silly. You have the domains, they’re well established, they’re easier to type why change them? They may still get you there, but you’re jsut dilluting your existing brand. There’s already Tuts+ and Envato branding plastered all over the TUTS (sorry, “Tuts+”) sites. I can see not wanting to drop thousands of dollars for new *tuts.com domains, but it seems silly to change the other ones as well. I think it would be better to make the subdomains be the secondary, redirect URL for the sites that have their own domains.

I can understand the changes, but those two just don’t sit well with me… I suppose I will get used to them in time.