“Make Money Online”: Blogging Is All About The Content

There are countless “Make Money Online” blogs. Blogs attempting to make money by blogging, blogs trying to teach how to make money blogging, and blogs trying to make money online by teaching how to make money online. Many of the latter hadn’t made a cent off blogging before starting a blog on making money online.

Enough all ready!

Blogging is all about the content. You can have the coolest design ever, and some good monetization options in place, but if your content isn’t any good, you won’t be making any money. Repeat after me: Blogging is not about making money. Blogging is, first and foremost, about the content. Yes, if you have good content, and can build up your user base, you can make money. But it should not be your prime focus.

Shift your focus to producing interesting/funny/useful content, and building a following. Yes, you should put some thought to monetization, but don’t dwell on it. The dollar signs are an optional, pleasant side effect of blogging, not the important part. The content is the important part.

When you start a blog, pick a topic that you have a lot to say about; a topic that you can see yourself writing about for a long time into the foreseeable future. And please, do not write about “making money online!” Trust me, it’s not a good niche to get into. It’s overcrowded with John Chow and John Chow wannabes, not to mention it’s kind of ludicrous anyway. Blogging is about content, not making money, therefore it’s not a great topic to blog about.

Just remember: Blogging is all about the content. Focus on the content, and the money will follow.

Photo by Tracy O

  • http://tech.islesv.net/ Isles Tech

    I heartily agree. The problem with blogging is that it had been much hyped in mainstream media, but most of what new bloggers see are just the more successful bloggers; there is no mention about how difficult it is actually to create a blog with a sizable following.

  • http://www.webmaster-source.com Matt

    @Isles Tech, I think you’ve hit the nail on the head.

  • http://tech.islesv.net/ Isles Tech

    @Mark, thanks :-)

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